One of the most popular, and time-tested, ways to promote your business is through the use of promotional items. Promotional items are small, usually inexpensive give-away items imprinted with your business name and information. They can have the business address, phone number, or website address on them as well. Some popular types of promotional items include pens, small pads of paper or sticky notes, golf balls, mugs, magnets, and t-shirts and caps. All of these can be great tools to promote your business.